On UserBit, your UX personas can now be linked directly to real research data. Along with insights, our latest release allows you to add user segment or demographic tags to user personas.

Add research tags to UX personas on UserBit
Add research tags to UX personas on UserBit

This allows for quick filtering of research analytics by user attributes using your user persona:

Quickly filter analytics using personas on UserBit
Quickly filter analytics using personas on UserBit

You can even save a set of filtered segment tags directly as a new persona.

Save a set of demographic tags as a UX persona
Save a set of demographic tags as a UX persona

You can also add tags to global personas by accessing them within the research project. Each global personas will remember the project specific segment tags.

Try it out on UserBit today!